What is this website?
Notra is a generative-engine-optimization tool. It sends buyer-style questions to ChatGPT, Claude, Gemini, and other engines, then shows whether a brand is mentioned, where it appears, and which other brands are named. Dashboards on the page cover mention rate, share of voice, content gaps, and visits from known AI crawlers. The free plan on the pricing page is AI traffic analytics and agent feedback, up to 1 million events a month. Paid plans start at $100 a month for Starter, $250 for Growth, and $550 for Scale, and add tracked AI answers plus writing tools. Enterprise is custom. Notra is used in the browser. Sample numbers on the homepage dashboard are labeled as made up for that page, so they are not real metrics.
Core features
- Send buyer-style questions to ChatGPT, Claude, Gemini, and other engines and see whether the brand is mentioned.
- Show mention rate, share of voice, and content gaps.
- Include up to 1 million AI traffic events a month and agent feedback on the free plan.
- Start paid plans at $100, $250, and $550 a month, with answer tracking and writing tools.
Common situations
- You want to know whether an answer engine names your brand when it recommends similar products.
- Free traffic analytics can show AI crawler visits before you pay to track specific questions.
- Writing tools for a content gap sit on Starter and above.
Who it fits
- Marketing and content teams who care whether AI answers mention the brand.
- People who accept the free traffic tier and leave question tracking on plans from $100 a month.
- Someone who treats the homepage sample numbers as their own traffic is misreading them. The page says those figures are made up.
How it compares
If the job is “send questions to several answer engines and see whether the brand appears,” Notra sells that with a free traffic tier and three monthly prices. If you only want a traditional search ranking, this dashboard is not that ranking table.
Common questions
Q: What is on the free plan?
A: The pricing page says AI traffic analytics and agent feedback, up to 1 million events a month. Question tracking is on the paid plans.
Q: Are the homepage dashboard numbers real customer data?
A: No. The page says those numbers are made up for that page.
