What is this website?
Pattern is a planning site for Instagram and TikTok creators. After the two accounts are connected, it reads the videos and the performance data and returns what to film next week and why. The page also lists competitor breakdowns, a draft check before posting, a chat grounded in the creator's own data, and cross-posting. The free allowance is a few draft analyses and competitor breakdowns. Creator is $20 a month and Pro is $30 a month, after a 7-day trial. Paid plans add the ongoing weekly analysis. Pro adds the chat and cross-posting. Pattern is used on the website.
Core features
- Connect Instagram and TikTok and suggest next week's videos from the data.
- Break down competitors and check a draft before it goes out.
- Try a limited number of analyses for free.
- Pay $20 a month for Creator or $30 for Pro after a 7-day trial.
Common situations
- A creator is unsure what to film next and wants the suggestion tied to their own videos.
- A draft should be checked against earlier performance before it is posted.
- An ongoing weekly report or cross-posting means Creator or Pro.
Who it fits
- People who already post on Instagram and TikTok and will connect the accounts.
- People for whom a few free analyses are enough to try, or who accept $20 or $30 a month.
- Someone who does not make short video and will not connect those accounts has no input for this weekly plan.
How it compares
If the job is “read my Instagram and TikTok videos, then suggest the next one,” Pattern sells that with a free allowance and two monthly prices. If the accounts cannot be connected, the plan on the page has nothing to read.
Common questions
Q: Is it free?
A: A few draft analyses and competitor breakdowns are free. Ongoing use is Creator at $20 a month or Pro at $30, after a 7-day trial.
Q: Which networks does it read?
A: The page says Instagram and TikTok. Pattern itself is used on the website.

















